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Zapier: Triggers

Each Zap starts with a trigger app. Which event should trigger the Zap? The output data of trigger app is available to any subsequent step.

Trigger 'New Opt-in'

This trigger fires as soon as a new subscriber opts in to a subscriber list. In case of a double opt-in, this means the confirmation link has been clicked.

Output data:

  • subscriberId: ID of the new subscriber
  • optinSetupId: ID of the opt-in setup used
  • id: Corresponds to the emma menu "Subscribers ⭢ Opt-ins ⭢ Details ⭢ Opt-in ID" (in German "Abonnenten ⭢ Anmeldungen ⭢ Details ⭢ Opt-in ID").
  • finalizedDate: Timestamp of the finished opt-in
  • Subscriber field values
  • List membership: Status per list, either 0 (Not Subscribed) or 1 (Subscribed)

Trigger 'New Opt-out'

This trigger fires as soon as a subscriber opts out from a subscriber list. In case of a double opt-out, this means the confirmation link has been clicked.

Output data:

  • subscriberId: ID of the subscriber who opted out
  • optoutSetupId: ID of the opt-out setup used
  • optoutId: Corresponds to the ID shown at the emma menu "Opt-outs" (in German "Abmeldungen")
  • finalizedDate: Timestamp of the finished opt-out
  • Subscriber field values
  • List opt-out: Status per list, either 0 or 1 (1 means "has just opted out from this list")

 

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